DMM Magazine Throwback: 2006
If you know me from my Retro Review series, you know I like learning about the past ladies of JAV. Today, we are starting a new series that takes a look at the history of JAV through the lens of DMM Magazines. First is 2006, back when flip phones and skinny jeans were the rage, Namie Amuro was a major J-pop star, the Nintendo Wii launched, and MySpace was the social media site to be at. Let’s dive into JAV in 2006.
JAV in 2006
What a blast from the past going into these. The fashion style, the magazine design, the girls; it’s all a retro throwback to another time. Some names I recognize, and many I don’t. The magazines start off with the big names before getting into smaller profiles of upcoming and promising talent. Then they get into the special features, reviews, reader submissions, and loads of advertising.
Looking at these girls, and they are all so cute, even the ones going for a sexier look. They look far more natural and untouched compared to talent today. However, I’d also say they, as a whole, aren’t as pretty as talent today. It’s also interesting to see studios like Madonna there. You can definitely see a change from their previous talent pool from back then. Those look like legit older women. Also interesting to note is the popularity of mononyms such as Honoka, Marin, Yoko, and Koharu.
Features
The magazines have features, for example, one gets into a summer-themed feature. Highlight AV that make use of summer activities and events like camping, going to the beach, at the pool, etc. Looking at the videos and you can see them actually film outside. Going to these beaches, woods, and rivers, which are rarer these days. There’s one feature named the Riding Derby where the writers try to find the best Cowgirl Riders in JAV. Analyzing their technique to find the best and name them the Queen of Riding. Their results found Honaka the best rider, with Anri Suzuki, Yua Aida, and Nana Natsume coming in after.
VSPDS-178 Was Washed Ashore On A Desert Island With Beautiful ...
The magazines, of course, are Ad space magnets. Advertising studios and their upcoming works. The hardcore studio Dogma shows up often in interviews and in gimmicky stunts. Like this one on stage contest about finding their next big pornstar. A contest for Dogma sounds cursed.
SDDM-885 Domestic Debut! Wedding On Demand Software
I was also mildly surprised to see the magazines include content and advertising from their rivals, Prestige and SOD. It is a DMM-owned magazine, but it seemed fine with talking about their competitor’s videos and talent from time to time. Highlighting some of the other special titles, like this SOD Wedding. A way too involved fake wedding that includes a banquet hall, a cake, a full crowd, and a row of bridesmaids with bouquets in sensitive holes.
Promotions
Check out this promo starring talent from the US, the HIGH SCHOOL FUCK INTERNATIONAL, with stars like Lexi Belle (Lacie). Here’s an excerpt of the promotional text; the line about vibrators caught my eye. I’m pretty sure America had vibrators too, or maybe the girls didn’t recognize the types used in Japan.
“Is that what it’s called?” Man, it’s really just Japan, huh… Total culture shock. I mean, people who use vibrators during sex—only in Japan. Even so, they seemed to really love it. Smiling and saying over and over, “It’s so good!” Especially Lola (LOLA)—she was all smiles while we did it. I showed them the “Japanese-style fucking,” and they were thrilled with the Japanese guy’s manhood.
One of them, Lacie (LACIE), a cute-faced girl with a naughty streak, even started playing with her own clit during sex. Among all the toys, the vibrator got the best reaction. The girls’ hips were shaking uncontrollably—they were totally lost in pleasure. So yeah, this time, our アイポケ (IPOKÉ / IdeaPocket) film crew went straight to America!”
HPD-113
HIGH SCHOOL FUCK INTERNATIONAL LACIE HEART VERONICA DUET ALICIA ALIGALI LOLA
The video in question
Look at this promo for a Madonna video, back before they expanded into a MILFy empire. Interesting to see the talent they were using back then, a bit different from the ladies we see today. Not as top-heavy, so to speak.
“One small mistake could be fatal! Can you find pleasure in sex on the ocean floor?
Discovering new eroticism in fucking on the ocean floor—a challenge no one has likely attempted.”
This is why I like looking into the past, because it introduces me to things I haven’t seen before, like this seafloor fucking. Older JAV was wild, and finding out about studio Cross, they seem wilder than most others. And look at that tagline, what kind of copywriting is that to advertise for a video? Now these special videos are always more fun and interesting to see than to actually watch for eroticism. Eye-turning stunts to get fans to notice what Cross is all about.
Rankings
I am a sucker for ranking things, I know, but I can’t say no to looking at who was hot back then. Here are DMM’s Actress Ranking for the first half of 2006. In first place, who else but Yuma Asami, hot off her debut and already in the top spot. She looked great back then and was already shaping up to be a superstar out of the gate. After that is the gorgeous Yua Aida, and yeah, when I first saw her, I knew she was something special.
Third is a busty pair by the name of Rin Aoki. The blurb mentions she only had two videos but already exploded onto the rankings, probably because of her modelling and Gravure background. Looking into her, she was around for a long while. Turning into a curvy and plump Milf actress who seems to have petered out in 2020.
ONED-432 K-Cup x Minimal Mosaic: Barely Censored Idol Rin Aoki
PR Talk
“When I burned my ankle, thick hair grew in a circle around it, as if trying to protect it. The hairy burn scar looked like a fireball, and somehow it felt endearing. Friends who saw that scar called it my “foot pussy.” True enough, it was still healing and damp, and the color and shape kinda gave that impression. With hair growing there too, it was a proper adult. Eventually, as the burn healed, the ‘foot pussy’ got shaved and became a smooth again... That's why I have two pussies.
The magazine also has a PR section where members of the industry can write in about what’s happening in the industry, give recommendations on what to watch, talk about what they’ve worked on, or just about anything. And I mean anything. Like this one DEEPS PR staff member who decided to talk about a bad burn they got on their foot. It was healing weird, and how their friend said it looked like a foot pussy. People in the industry are built differently.
Fan Art
Reviewers
“With lingerie-clad gals, bikini girls, and even postpartum women, their belly buttons and sides are prodded and rubbed with fingers while they make small talk or chat idly. Though the women themselves are slender, when the camera zooms in close, the unexpected flabbiness of the belly is revealed.
But then there’s the man doing the rubbing—his fingernails left uncut, dirt and grime collected underneath, turning them black. Truly filthy. If such fingers were to penetrate… just imagining it is revolting.”
MDYD-062 When a Married Woman Has Sex in Public for the First Time~ Sayuri Shiraishi
“The heroine is a 22-year-old younger wife, Sayuri Shiraishi; her milky-white, slender body is irresistibly charming. In the second half, she and her partner are alone in a hotel room. Bound to the bed, she starts showing shy but sensual expressions, perhaps from embarrassment, as she begins to feel pleasure.
The film develops into a handheld-style, intimate sex act, mixing in scenes where she’s made to crawl on all fours across the floor; her trembling, stretched-out limbs and her body’s reactions are both beautiful and deeply arousing.”
MDYD-062 When a Married Woman Has Sex in Public for the First Time~ Sayuri Shiraishi
“The heroine is a 22-year-old younger wife, Sayuri Shiraishi; her milky-white, slender body is irresistibly charming. In the second half, she and her partner are alone in a hotel room. Bound to the bed, she starts showing shy but sensual expressions, perhaps from embarrassment, as she begins to feel pleasure.
The film develops into a handheld-style, intimate sex act, mixing in scenes where she’s made to crawl on all fours across the floor; her trembling, stretched-out limbs and her body’s reactions are both beautiful and deeply arousing.”
That wraps up our first look into the world of JAV from the past. I’ve got a whole stack of old DMM and FANZA magazines; we’ve got tons of retro smut to wade through. Until then.
If you know me from my Retro Review series, you know I like learning about the past ladies of JAV. Today, we are starting a new series that takes a look at the history of JAV through the lens of DMM Magazines. First is 2006, back when flip phones and skinny jeans were the rage, Namie Amuro was a major J-pop star, the Nintendo Wii launched, and MySpace was the social media site to be at. Let’s dive into JAV in 2006.
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